Content Marketing

‘THIS WEEK IN DIGITAL’ SEEKS TO IGNITE DISCUSSION ABOUT THE BIGGEST ISSUES IN THE TECH WORLD. CHECK IN EACH FRIDAY TO STAY UP-TO-DATE AND GET INFORMED ABOUT EVERYTHING THAT IS, DIGITAL. I am an Apple fan. I love Apple’s products since I bought a second generation iPod Mini. As an iPhone 6 user, I’m wondering if it’s time to upgrade

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In digital marketing, content is everything. Depending on how you construct your message, the value you offer and platform you use to engage, you’ll see massive success or failure. In the early days of social media, homogenous posts would suffice to build authority – as long as they were regular. As these environments have grown and now taken over however,

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THIS WEEK IN DIGITAL’ SEEKS TO IGNITE DISCUSSION ABOUT THE BIGGEST ISSUES IN THE TECH WORLD. CHECK IN EACH FRIDAY TO STAY UP-TO-DATE AND GET INFORMED ABOUT EVERYTHING THAT IS, DIGITAL. This week we’re thrilled to host Phillip Twyford to offer some of his fantastic insights. Phillip is the Head of Web and Digital for Mespil Group and writes his

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Digital marketing is no longer the future. It’s here now and is only going to continue eradicating our traditional methods of outreach. Unfortunately though, many business owners make simple but detrimental decisions in how they publicise their brand. Avoid these marketing mistakes, and your eCommerce or online strategy will have its best chance of success (Source: Forbes). Common Marketing Mistakes

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Mobile is quickly taking over the digital world. We’re spending less time sitting at our desktops and instead scrolling on phones or tablets. Because of this, every business owner needs to consider the strength of their mobile outreach. Honestly, you’re years behind competition if not consciously how to maximise your mobile marketing strategy. However, there’s not one sole solution to

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Digital is progressively taking over in how we market our services. Business owners today have greater access to new and existing customers online than ever before. You might still exchange business cards and network traditionally. But today, most research and decision making is done so by smartphone or at the desk. This is why you need to learn about digital

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You need to make sure everybody can access the content you produce. That’s why it’s imperative to ensure your videos can be read, and not just heard. Caption are the the way of the future for video marketing. This week’s Digital Hack Thursday shows how you can automatically generate captions for your Facebook videos.

‘THIS WEEK IN DIGITAL’ SEEKS TO IGNITE DISCUSSION ABOUT THE BIGGEST ISSUES IN THE TECH WORLD. CHECK IN EACH FRIDAY TO STAY UP-TO-DATE AND GET INFORMED ABOUT EVERYTHING THAT IS, DIGITAL. Stock trading can be a thrilling way to make money. However, those who are successful approach it with a professional and clinical attitude. Breaking such a mould this week

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We’ve discussed different plugins we think you’ll find useful before. On a day-to-day basis though, we find few to be as handy as Yoast SEO for our content management. If you’re struggling to improve rankings with your pages and posts, let us show you how this plugin can work for you. SEO is a tricky process, but getting the basics

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‘This Week in Digital’ seeks to ignite discussion about the biggest issues in the tech world. Check in each Friday to stay up-to-date and get informed about everything that is, Digital. A Problem Reborn We wanted to discuss this last week, but Bow Wow’s Instagram blunder was too funny to pass up. This issue is less fleeting thankfully. And because

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