11
Sep

7 Types of Video Marketing Content for Any Business

One of the best ways to improve your digital marketing strategy is to invest in video content. If you don’t already know this then I suggest you take a look at the stats.

4
Sep

New Instagram Features 2018

Instagram’s user base is rapidly increasing. The platform owes its popularity in no small part to carefully researched, gradual advancement. It has a younger user base than its parent company, Facebook, on average (see graph below). It has also remained untouched by the Cambridge Analytica and privacy scandals affecting its parent.    In this post we cover how the latest

Read more

21
Aug

Elevate your monthly channel performance review with different attribution models.

Creating a channel report can be a great asset in your reporting tools, allowing you analyzing your different channel performance in a blink of an eye. However, from our experience, this approach can be insufficient to grasp all the strategic challenges behind your results.

14
Aug

How Algorithm Change Impacts Your Facebook Strategy in 2018

  This year, Facebook is working to optimize their feed so that users see more content from personal connections, and less from businesses. When CEO Mark Zuckerberg made his statement about changing the Facebook algorithm earlier this year, marketers were worried. Since then, Facebook has made many more updates, leading to a major change in the way business ads are

Read more

7
Aug

Tips for a Great Promo Video in 2018

Put simply, a promotional video is intended to promote your products or services to your target audience by showing them what your business can offer them.

31
Jul

Track your monthly channel results with Google Spreadsheet

Create a simple dashboard with Google Spreadsheet and analyze your channel performance with ease.

24
Jul

What is a Marketing Automation Drip Campaign?

When it comes to setting up campaigns, automation is usually the winner because it allows you to continuously promote your services and products while being able to use your time on other ventures or parts of your business. A good example of this is the famous drip campaign, an idea that fully utilizes automation at its best. But what exactly

Read more

3
Jul

Automate your Google AdWords Monthly Budget management with Google Spreadsheet

Managing online campaigns can be a tedious task. Save time and energy by leveraging the different integration tools available on Google SpreadSheet.

25
Jun

Great Tips For Mobile-First User Experience 2018

For those who have been in the business of website building, it should come as no surprise that the mobile experience has great significance in both the technical set-up and design choices made.

14
Jun

Using WordPress.org to build a great, SEO-friendly website

There are many platforms for setting up your own website to present your business online. WordPress has all the right tools to get started. But how do you use this powerful platform to its best advantage in a highly competitive online space? Our helpful tips aim to get you started off on the right foot.   Set it up right
Read more